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Gettysburg, Pa. (January 13, 2019) – OPEN MINDS has announced a highly anticipated executive summit, The OPEN MINDS Consumer Engagement Technologies Summit, will be held on June 6, 2019 from 9:00 am – 4:00 pm. During this summit, attendees will review the emerging trends in consumer treatment technologies, explore the new digital treatment options, and discuss how executives of provider organizations can incorporate new technologies into their strategy.

As consumers’ adoption of digital technology in their health service continuum increases, the demand for, and sustainability of, traditional models of service delivery will decrease. Executives need a proactive plan to integrate these new digital technologies into their service system—to both increase consumer preference for their services and decrease service cost. But implementing a new technology can have far-reaching implications for an organization’s clinical operations, financial sustainability, and consumer relationships. Digital treatment technologies need to be integrated into existing treatment protocols, clinical teams need to accept and learn to excel in using these new tools, and consumers need to feel comfortable and empowered to play a new role in their care.

The agenda will include case study presentations from organizations that have successfully incorporated consumer and technologies into their programing. The speakers will discuss how they have incorporated technology into their program model; how technology has shaped their staffing and operations; the impact that technology has had on their relationships with consumers; and the effect that technology has had on their clinical and financial performance. The summit will conclude with town hall discussion, where attendees will have a chance to talk with the presenters, ask questions about their use of technology, and discuss their perspective on the future of digital consumer engagement.

Christopher Williams, MA, Senior Associate with OPEN MINDS, will lead the summit. Mr. Williams brings over 25 years of strategic marketing and communications experience to the OPEN MINDS team and currently serves as a Senior Associate leading projects related to developing strategic partnerships, brand and reputation management, strategic and crisis communications, as well as mixed-method research design and statistical analysis. Mr. Williams’s full biography can found at

Registration for this one-of-a-kind program is limited to 100 executives. Any executive purchasing an All-Access Institute Pass to The 2019 OPEN MINDS Strategy & Innovation Institute has access to this summit. Individual registrations for the summit are available for $300. Learn more about registration options at

This year’s summit will take place one day after The 2019 OPEN MINDS Strategy & Innovation Institute. The institute will return to the Sheraton New Orleans Hotel and will focus on strategy tools executives need for success in a market dominated by value-based reimbursement.

For additional questions and inquiries, please contact Sarah Threnhauser, Executive Vice President, OPEN MINDS or Stacey Cotton, Institute Director, Education Programs at 717-334-1329 or



OPEN MINDS is a national market intelligence and strategic advisory firm focused on the sectors of the health and human service field serving consumers with chronic conditions and complex support needs. Founded in 1987 and based in Gettysburg, Pennsylvania, the 175+ associates provide market insights and innovative management solutions designed to improve operational and strategic performance. Learn more at

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