Executive Briefings | August 10, 2015
Want More Referrals? Step Up Your Web Marketing Game
Here is the marketing advice I give to executive teams almost daily, “take your marketing resources to where the consumers are – they are online and on mobile devices.”
How do I know this? Seventy-seven percent of consumers research providers online before making a health care decision. The direct link to your sales? Forty-four percent of these individuals researching treatment options made purchasing decisions based solely on the results of their online research (see <a href="https://www.openminds.com/market-intelligence/resources/running-a-best-practice-digital-marketing-program-using-online-marketing-social-media-to-your-advantage.htm . . .