By Monica E. Oss Greetings from Charlotte, North Carolina and the 2015 Spring Conference of mhca! Yesterday, I facilitated the mhca Innovation Incubator session, Success In A Changing Health & Human Market: The Importance Of Entrepreneurship & Creativity, which featured the team from the McColl Center For Art + Innovation. The focus of the day was on the role of invention and creativity in fueling the new service line pipeline. In short, the process has three steps – creating new service line ideas; the innovation process of vetting and developing those new service lines; and the role of entrepreneurship/intrapreneurship in making new services financially viable. There is one big question: Where do those new…
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