Executive Briefings | December 16, 2016
Are Dual Eligibles Your Next Market Opportunity?
Last week, my colleague Monica E. Oss talked about why it is important to understand the dual eligible market and what you need to know for success (see New Market Factors Shape Success Serving The Dual Eligible Population). Her two key pieces of market information? First, know the Medicare Advantage plans in your area - and the proportion of dual eligible consumers that have opted into those plans. Second, understand the Medicaid coverage for dual eligibles in your state. These two . . .