‘I’ve Demonstrated What Works’ – Now What?

With health plans controlling more and more of the financing and delivery of health benefits, the importance of health plans as a “customer” for provider organizations is, obviously, increasing (see Finding The New Opportunities With Health Plans). And, we’ve covered the approaches the executives of provider organization can use to increase their market share with health plans in their service area – ‘Winning The Game’ and The Five-Step Process To Demonstrate Your “Performance” To Health Plans.

But what if you demonstrate that the performance of your program does work? How do you move the needle with health plan market . . .