Executive Briefings | June 28, 2013
Your Unread Book
"An unread book is just a block of paper." F. Scott Fitzgerald
As an avid reader and book collector, this quote from F. Scott Fitzgerald is one of my favorites. And, it was this Fitzgerald nugget that came to mind in a recent meeting with a CEO colleague, who said, "Our organization has millions of reports. I just don't know what they mean."
I thought about these "millions of reports with no meaning" – they may as well have been that unread book. Without meaning that leads to action, data doesn't have a purpose (or a return . . .