Executive Briefings | May 19, 2012
Direct Consumer Payment 13% & Rising
Saturday, May 19, 2012
The last mega-study of U.S. health care spending found that 13% of total spending was paid directly by consumers – a combination of payments by uninsured consumer and consumer coinsurance, copayments, and deductibles (see U.S. Health Care Spending Hit $2 Trillion In 2005; Your Marketing Objective Is To Get Your Share and The New Health . . .