Executive Briefings | April 27, 2012
Can Your Customers Find You Online?
Friday, April 27, 2012
How do consumers and payers find you? And, can they find you online (see The Virtual You all members)? With consumer use of the internet as a health care tool going up (health care searches are the second highest search on the internet, and 90% of referrals now involve an internet-based search), the answer to the second question is critical. And, with the continued growth of consumer-directed health plans and . . .