Winning The Business – Business Development In A Shifting Health & Human Service Market
There are lots of new opportunities in a changing health and human service market and lots more competition. The question for most organizations is – how do we get the deal? How do we win the big contract with a health plan, a county agency, or a state Medicaid plan? Answering those questions is both art and science – the art and science of business development. And in this issue we're going to focus on the “how to” – what is the formula that executive teams of provider organizations should use in building business in the current market? We're not going . . .