Newsletter Articles | October 31, 2014
Where To Start With Treatment Technology – Defining The Treatment Function & The Consumer Interface Are First Steps
With all the “gee whiz” new treatment technologies out there, it is no wonder that managers are confused about which ones to select. Where to start with the process? In the cover story (From Strategic Planning To Tech Strategy), I reviewed our best practice model for technology selection. It's a structured three-step process that starts with strategy and ends with business model.
But treatment technologies have some unique features and considerations for managers. I think two important considerations are the treatment function that the technology supports . . .