As a 16-year executive in the field of the treatment of substance use disorders, I have learned that the issue of providing services that are “rave-worthy” is a very sensitive balancing act. Here are some of the issues and a few hints based on my experience.
First… define your customer(s)
In the case of addiction treatment services, there are several customers. The consumer is certainly a customer. The families and other significant others are definitely a customer. And, the payer is a customer. That’s a lot of people to make happy. And guess what . . .