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Out-Service Your Competition: CRM’s Relevance In Today’s Health Care Market

Out-Service Your Competition: CRM's Relevance In Today's Health Care Market
Customer loyalty comes at a price. To stay ahead of competitors in an uncertain economic environment, your organization needs to know more about customer preference than ever before. The customers' experience and engagement at all levels of contact with your organization can shape their behaviors and influence the potential for further interaction. To retain relationships, organizations must be better equipped to provide exceptional customer service. In a world providing quick access to the internet with iPhones, iPads, and PDAs, time frames for meeting expectations are heightened and . . .

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