Royal Philips, a global leader in health care technology, announced that it has expanded its consumer management solutions in the U.S. with the acquisition of Boston-based start-up company, Medumo. Founded in 2013, Medumo has developed a diagnostic consumer management platform for health care provider organizations to deliver consumer engagement and education services.
According to Adeel Yang, M.D., co-founder and chief executive officer of Medumo, the acquisition with Royal Philips is important, as both companies share the same goal of improving the lives of consumers by providing the most efficient care. Additionally, according to Matt Bierbaum, head of Precision Diagnosis Ventures at Philips, combining the diagnostic imaging systems with Medumo’s direct consumer interaction services will allow the organization to streamline workflow and provide consumer-focused solutions.
The rise of care consumerism and digital service adoption is modernizing consumer administration and delivery. A diagnostic consumer management platform orchestrates and streamlines consumer interactions—especially around the anxious diagnosis process—with the health system, delivering operational efficiency while maximizing consumer engagement, preference, and loyalty. Medumo’s platform currently focuses on pre-procedure engagement and post-procedure follow-up. Its services aim to remind and prepare consumers for pre-diagnostic exam tasks as prescribed by their health care provider, via timely and actionable text messages, checklists, or other relevant content via SMS, email, and other web and non-web channels.
Royal Philips is a leading health technology company focused on improving people’s health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment, and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring, and health informatics, as well as in consumer health and home care.
Medumo is now a part of Philips, a leading health technology company focused on improving people’s health and enabling better outcomes across the health care continuum, from healthy living and prevention, to diagnosis, treatment, and home care. Medumo helps health care organizations automate the delivery of timely instructions to consumers, improving education, health outcomes, and engagement.
This was reported by Royal Philips on July 18, 2019.
Contact information: Royal Philips, Amstelplein 2, 1096 BC Amsterdam, Netherlands, +31 20-59-77777; Website: www.philips.com