CVS Pharmacy, the retail division of CVS Health announced that customers will be able to enroll in CarePass at participating CVS Pharmacy locations nationwide, or online. As the first loyalty and membership program that offers free national pharmacy delivery on eligible prescriptions, CarePass members receive a multitude of benefits when they join for a $5/month with a month-to-month membership or the discounted annual membership fee of $48 including free delivery on qualifying prescriptions and most online purchases, access to a 24/7 pharmacist helpline, special discounts on CVS Health Brand items, and a promotional reward that can be used on items in the store or online.
Free one- to two-day delivery is available to CarePass members on qualifying prescription drug orders with prescriptions delivered right to members’ homes, making managing prescriptions less complicated and more convenient; free delivery is also available on eligible online purchases with no minimum order required. CarePass members can also contact the helpline to speak live with a pharmacist who has secure access to their prescription history with CVS Pharmacy. The pharmacist will be able to answer questions about the customer’s medications on-demand and refer them to any additional tools, resources, or services that could be helpful.
Additionally, members enjoy a 20% discount on eligible CVS Health Brand products in-store and online; the benefit is available on the customer’s ExtraCare card. CarePass currently provides a monthly promotional reward that can be used on many items in the store or online. Members receive a monthly $10 CarePass promotional reward.
CarePass members also enjoy a variety of surprise perks and bonus offers made available at key times throughout the year; for example, members recently received a complimentary sports physical at their local MinuteClinic. The program will continue to evolve to include additional services and exclusive offerings in the future. The results from the previous launch in select markets show that CarePass appeals to a broad consumer audience, 20% of whom are millennials. The simplified value and access to service is delivering an enhanced customer experience that has resulted in a 15-20% average increase in purchases after a member joins.
CVS Pharmacy, the retail division of CVS Health is America’s leading retail pharmacy with over 9,900 locations. It is the first national pharmacy to end the sale of tobacco and the first pharmacy in the nation to receive the Community Pharmacy accreditation from URAC, the leading health care accreditation organization that establishes quality standards for the health care industry. CVS Pharmacy is reinventing pharmacy to help people on their path to better health by providing the most accessible and personalized expertise, both in its stores and online.
This was reported by CVS Health on August 5, 2019.
Contact information: Erin Pensa, Senior Director of Retail Communications, CVS Health, 1 CVS Drive, Woonsocket, Rhode Island 02895; 401-770-4786; Email: Erin.Pensa@cvshealth.com; Website: www.cvshealth.com