Making Your Numbers: Best Practice Marketing & Fundraising (Exclusive Event For Member Of The Leadership Council For Children’s Services)
Exclusive Event For Members Of The Leadership Council For Children’s Services
July 9, 2014
This event has passed. Slides and video from this event can be found here.
Achieving your revenue goals requires up-to-date knowledge about new marketing and fund development techniques. Marketing is no longer about selling to the customer but has transitioned into consumer engagement. Leaders in today’s environment are faced with increased competition and now must create a desire on the part of funders to use their services. Does your organization have a strategic marketing plan to attract referrals and tactics for reaching out to customers? Likewise, fund development has moved from asking others to donate to offering opportunities to be involved in social investing. Does your organization know the new language of fundraising, and are you optimizing social media opportunities to engage donors to invest in your mission?
Join our experts, Aida Porras and Howard Shiffman, both Senior Associates at OPEN MINDS, in discussing these changes and learn what you need to do to change your approach.
This 90-minute web briefing will focus on:
Trends driving the end of traditional marketing
The new role of consumer and donor
New & forward thinking tactics for successful marketing and fund development
How to adapt your organization’s marketing and fund raising plan for the future
Becoming a thought leader: social media strategies
This web briefing is an exclusive event for members of the Leadership Council For Children’s Services. If you are not a member and would like more information on the Leadership Council and how to become a member, please visit: https://www.openminds.com/cwla/membership-benefits.htm.
Registration for this executive web briefing has been provided at no charge courtesy of the Leadership Council For Children’s Services.
Unable To Attend? Still register! At the conclusion of the event, all registrants will receive a recorded copy of the executive web briefing and presentation slides — regardless of attendance.