|
Thursday, January 27, 2011
The Emerging Community-Based Market Niche
The other day I was listening to a
story on NPR about a woman looking
for people to take care of her adult son with autism after she
died. The piece chronicled her search – placing filers,
speaking to neighbors, etc. Her story reminded me of recent
statistic we covered: more than two-thirds of adults with
disabilities (of all types) live with their parents or a
guardian, while only 17% live independently (see
70% of Adults With Disabilities Live With Parents or Guardians
premium members).
This is just one piece of a slow-moving iceberg in the health and human service field. Not only do we have many consumers with disabilities living with their aging parents, we have many consumers living in congregate care facilities inappropriately (and illegally). We have covered many components of this situation, including:
These developments signal a rapidly-expanding demand for community-based services – and provider organizations with a competency in community-based programming. This also means that the provider organizations that do best competing in the community-based market niche will make the best use of new home telecare technologies (for an example, see
European “I2HOME” Project Developing Universal Remote Control for Elderly, Disabled to Control Home Environments
premium members).
Whether your organization works with children, with consumers with disabilities, with consumers with chronic health care conditions, or with the 60+
population, there is an emerging community-based market. That
makes it an important key trend to bring into your strategic planning process. For best practices in strategic planning, check out my presentation,
Strategic Planning: A Structured Approach to Directing Resources to Achieve Your Organizational Objectives
premium members. And
for more, join our team at the
2011 OPEN MINDS
Planning & Innovation Institute.
Sincerely,
Monica E. Oss Chief Executive Officer, OPEN MINDS
Back to top
For more information, see:
Using Technology to Create Community-Based Programs
all members
This resource is free for the next sixty days to all registered
OPEN MINDS Circle members.
Back to top
|