September 22, 2009
The Challenge of Regulating Internet Prescribing
Advances in telecommunications and the growth of Internet commerce have extended what we have defined as telemedicine and allow individual consumers
increasing access to health information and services online, states Jonathan D. Linkous, Chief Executive Officer, American Telemedicine Association. This situation
raises new issues regarding Internet prescribing. Telemedicine, telehealth and related online health information and services has become one of the major
developments in healthcare delivery in our lifetime, transforming patients into consumers. It is a clear indication of how the use of telecommunications for healthcare
can be very positive while also being a disruptive technology. Such advances present a challenge to traditional providers of medicine as well as lawmakers and
regulators. However, the danger in such actions is losing all of the good for the sake of some resolvable problems.

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