March 16, 2010
Maintaining (& Increasing) Your Organization's Profitability:
A Structured Approach to Diagnosing Your Organization's Revenue & Margin Challenges
This presentation, by John Talbot, Ph.D., Executive Vice President, OPEN MINDS, was given at the 2010 OPEN MINDS Marketing and Innovation Institute. During this
session, Mr. Talbot discussed conducting a structured revenue diagnostics process, learning how to maximize contract revenue, and learning how to apply the
processes into an organization.
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